Pat Bruce

Multiply on Your Maximizing Resources – Part 2

Last time we outlined how to start multiplying on the resources you worked on maximizing. We covered the following areas: Call in the Troops Bring ‘Em Out of the Woodwork Black Sheep Clients   Today we are going to look at the next three: Olympic-Sized Sales Staff Open Water Fishing Call for Back-Up   Olympic-Sized […]

Multiply on Your Maximizing Resources – Part 1

The next series of posts will cover how to take maximizing resources and multiply them for even greater results. In this first of our four part series we’ll cover: Call in the Troops; Bring ‘Em Out of the Woodwork; Black Sheep Clients.   Call in the Troops Finding and securing new clients can be exhausting […]

Maximize Your Resources – Part 3

In the last post we outlined three more ways you can work on maximizing your current resources. They included: Revealing the soul of your business Breaking even to breaking the bank Standing up and standing out   Today we’ll highlight the final three areas you can work on to maximize your current resources. They are: […]

Maximize Your Resources – Part 2

Last time we highlighted the first three areas to work through in maximizing your current resources. They were: Recognizing the obvious Unconventional breakthroughs Facing the facts   Today we’ll cover the next three, which are: Revealing the soul of your business From breaking even to breaking the bank Standing up and standing out   Revealing […]

Maximize Your Resources – Part 1

Over the next few posts we’re going to discuss how to take a hard look at your current resources and get the most out of them. This can help your capital go further and increase your profit margin. Today we’ll cover three different ways to maximize what you already have. These include: Recognizing the obvious […]

5 Killer Mistakes – Part 3

The last 2 posts covered the first four of the killer mistakes you could make that will not only make you lose your fish, but possibly your entire company. Today we’re going to explore the fifth killer mistake: Up Cash Creek Without a Paddle Even when business is good, there’s still a chance of running […]

5 Killer Mistakes – Part 2

In the last post we covered the first two of the 5 biggest mistakes you can make in dealing with big fish clients. Today we’ll cover the third and fourth ones: Taking on More Than You Can Handle and All Your Eggs in One Basket Taking on More Than You Can Handle When you take […]

5 Killer Mistakes – Part 1

There are 5 big mistakes that will kill a deal with a big fish. They are: Not meeting the client’s expectations; Mishandling a client crisis; Taking on more than you can handle; Putting all your eggs in one basket; Up cash creek without a paddle.   Any one or combination of these may not only […]

Keep Up the Momentum

The last post focused on negotiating with your big fish and how you can nurture and build on the relationships you are creating. Today we’ll discuss the power your fish has and how to utilize that for your benefit. One of the most important aspects of this is to keep your cheerleader cheering. This refers […]

Who’s Your MVP

The previous post dealt with making first contact with your prospective big fish and how to make a positive first impression. Today we’re going to cover feeling out the personality of your prospective big fish in order to match the right salesperson to the fish. You need to do this in two steps: Profile your […]